Thief producer: 'We have a single shot'

In late March, Square Enix cited "weak sales" of big console titles to explain its massive restructuring, which saw the dismissal of now-former President Yoichi Wada. Games such as Hitman: Absolution and Tomb Raider were slated to reach over three million units in sales in fiscal 2013, arguably considered successful to other publishers.

Meanwhile, Eidos Montreal's reboot of the long-running Thief series reportedly suffered multiple setbacks during its lengthy development cycle. When asked if he feels pressure to ship a critically-acclaimed game in light of the "disappointing" sales of other top-tier Square Enix games, Thief Producer Stefan Roy told Joystiq at E3 that the developer "cannot compromise with this one. We reinvented this franchise, I think we have a single shot."

"We cannot say, 'oh sorry, we missed, so we are going to try again.' No, it doesn't work that way," he added. "So we cannot compromise, we must really give a good product, we must work closely with the marketing to make sure that the messaging around the game is really clear."

Gallery: Thief (E3 2013)

Continue reading Thief producer: 'We have a single shot'

Thief producer: 'We have a single shot' originally appeared on Joystiq on Tue, 18 Jun 2013 08:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments